Shashank Mehndiratta

curriculum of vitae

I lead the project lifecycle, fostering innovative design and maximizing user experience.

MANAGEMENT & MARKETING SKILLS
DIGITAL & CREATIVE SKILLS
WEB DESIGNING & DEVELOPMENT

Experience

Delhi, India
NOV 2021 -Present

    • Rapid Rise: Achieved lightning-fast promotion to Technical Head within 6 months, demonstrating exceptional performance and unwavering dedication to excellence.
    • Strategic Campaign Champion: Led high-impact marketing campaigns for powerhouse brands like Impact Wrestling, All Elite Wrestling, and Decathlon, delivering a phenomenal 40% surge in audience engagement.
    • Content Mastermind: Managed the full spectrum of content creation across diverse media platforms, resulting in a remarkable 30% increase in lead generation and a substantial boost in conversions.
    • Project Execution Guru: Successfully spearheaded numerous projects, including high-profile events, dynamic product launches, and strategic consultations, contributing to a phenomenal 25% uptick in overall project success rate.
    • Creative Content Connoisseur: Developed and implemented innovative content strategies across social media, video, and written formats, strategically aligned with market trends, and delivered an enhanced brand footprint.
    • Industry Insider & Strategic Visionary: Cultivated relationships with industry titans like Anupam Mittal, gaining invaluable insights that boosted marketing strategies and delivered a remarkable 20% improvement in campaign performance.

Gurugram, Haryana
MAY 2021 -NOV 2021

  • Led High-Performing Digital Marketing Team: Managed all aspects of the digital marketing department, including the marketing database, email, and display advertising campaigns, driving successful customer engagement.
  • Cost-Optimization Champion: Increased marketing budget efficiency by 25%, overseeing and optimizing a $3,000+ marketing budget.
  • Brand Awareness Booster: Achieved a 30% growth in brand awareness through the execution and monitoring of targeted advertising campaigns.
  • Full-Cycle Marketing & Advertising Strategist: Directed full-cycle marketing and advertising strategies, including cost estimation, resource allocation management, production schedule adjustments, and KPI tracking, ensuring successful campaign delivery.
  • Campaign Efficiency Guru: Streamlined the marketing process, resulting in a significant 20% improvement in overall campaign efficiency.
Jaipur, Rajasthan
SEP 2020 - NOV 2020

  • Mastered Theoretical skills required for digital media marketing such as
  • Search Engine Optimization
  • Pay-per-Click
  • Social Media Marketing
  • Content Marketing
  • Mobile Marketing
  • Marketing Analytics

Jaipur, Rajasthan
JUN 2019 – AUG 2019

    • Web Development Dive: This internship focused on website design and development, equipping me with the skills to build web-based applications. I explored various programming languages like HTML5, CSS, Javascript, PHP, and SQL, understanding their roles in front-end and back-end development. Additionally,

     I gained experience with frameworks like Bootstrap and CodeIgniter, further enhancing my development skills.

    • Real-World Problem-Solving: Working at YRS Infosoft provided invaluable practical experience. I actively participated in solving real-world problems, solidifying my knowledge and preparing me for future career challenges.

Certification

Google Ads Certifications

Google Digital Academy (Skillshop)
Issued Jun 2021

Java Advanced Programming

Programming Hub
Issued Aug 2020

Diploma in HTML5, CSS3 and JavaScript

Alison - Empower Yourself
Issued Mar 2020

HTML Coding

BitDegree
Issued May 2019

The Java Workshop

Packt
Issued Jan 2021

Education

GOOGLE DIGITAL MARKETING & E-COMMERCE DIPLOMA

Coursera
Jan 2023 - Jun 2032
Grade: A

BACHELORS OF TECHNOLOGY (Computer Science)

Indira Gandhi University Meerpur, Haryana
2017-2021

Thesis: The Impact of SEO and PPC on Conversion Rates

SENIOR SECONDARY (XII)

Cambridge School Rewari, Haryana
2016 -2017
SCIENCE: 89%

SENIOR SECONDARY (X)

Cambridge School Rewari, Haryana
2014 -2015
CGPA: 9.2

Projects and Clients

Driving technology for leading brands

Skills

Marketing & Advertising

Social Media Expertise

Writing & Editing Skills

Campaign Development

Data Analysis

Performance Optimization

Keyword Optimization

SEM Trend Knowledge

Ads Development

Search Engine Optimization

CMS Creation & Management

HTML

CSS

JavaScript

Bootstrap

Ajax

JSON

Code igniter

MySQL

HTML

CSS

JavaScript

Bootstrap

Ajax

JSON

Code igniter

MySQL

Adobe Photoshop

Adobe Premier Pro

Microsoft Word

Microsoft Excel

Microsoft PowerPoint

Microsoft Access

LOVE PUZZLES
Professor’s Cube

Rubik’s Cube

FAVOURITE BOOK
Think Like A Monk

& I am just getting started 

Recommendations

What have I been doing

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